OUR COMMITMENT
WHY WE DO WHAT WE DO
For us at Heka, building a relationship with our customers is more than just a business transaction. We are committed to creating a lasting bond with our customers that are built on trust and respect. One way we demonstrate this commitment is through our dedication to scientific innovation. We understand changes in cutting-edge technology and innovative solutions that will help our customers achieve their needs. That’s why we invest heavily in research and development to ensure that we are always at the forefront of scientific progress.
our commitment to science
We also strive to make sure that our products are safe, reliable, and environmentally friendly. We work closely with the regulatory team and inspection partners to ensure that our products meet the highest standards of quality and safety. At the same time, we are always looking for ways to improve our products and services to better meet the needs of our customers. We listen carefully to their feedback and make adjustments as needed to ensure that we are providing them with the best possible experience.
Transforming Skincare, Preserving Nature
Heka's 100-Year Commitment to Health and Sustainability
5 Factors Product Development
Product Standard Measurement
With the intention of delivering quality products with international standards. We aim to pass on the best results to our customers. At Heka, we adhere 5 standards for evaluating all products before they are sold in the market:
1. Product assessment
In order to find out how the consumers feel after using it, we ask users about their preferences for the textures, scents, and overall feeling. We are able to achieve this by collecting over 400 direct calls to our users per year from each brand.
2. Factors in choosing
We consider additional aspects while selecting products, such as price and promotions, in addition to the attributes of the products.
3. Market Comparison
We assess each product that will be released in the market in comparison to the market trends, competitors, etc. The team makes sure that our products deliver significantly higher results.
4. Referral statistics
Good products are highly recommended. As a result, the team values gathering data on recommendations from trial users who meet the required standards.
5. Professional test
Utilizing professional and high-quality testing labs. To evaluate the effectiveness in actual use and identify significant changes and not only base on how customers feel.